We tried posting internally, but our newsroom accounts always got flagged. Publisher Path’s trusted profiles made all the difference — our posts finally gained traction instead of being removed.

What impressed me most was the session time. We’ve run paid campaigns before, but the readers from (social media) spent twice as long reading compared to social ad traffic.

Social Media was always a walled garden for digital publishers. PP helped us navigate (social media) culture, and the consistent posting brought in hundred fold comments than our Twitter thread.

We used Publisher Path as a distribution boost after publishing, and our tech feature hit the (social media) front page within hours. The engagement was completely organic — no spam complaints, just real readers.

It feels like having a stealth growth channel built just for editors. We publish, Publisher Path distributes, and traffic keeps flowing even days after posting.

We were skeptical at first, but after seeing one of our culture pieces hit 15K reads from a single post, we immediately added Publisher Path as our social media marketing partner.