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AI learned how to write from humans. Now humans are trying not to sound like AI.

AI learned how to write from humans. Now humans are trying not to sound like AI.

Artificial intelligence is making editors do strange things, like second-guess skills built over entire careers or blanch at the sight of punctuation marks. This manifested at the recent ACES: The […]

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You're invited to the world's largest virtual email marketing conference.

Become an email marketing GURU for FREE.

GURU Conference, powered by Constant Contact, is back November 12–13. It's 100% virtual and 100% free, and it's packed with tactics you can use right away on newsletters, deliverability, design trends, AI, and what NOT to do with email.

What to expect:

  • Speakers including Molly Ringwald, Dan Levy, Amy Porterfield, Frank Vella + more

  • Sessions from world-class marketers at top brands

  • Networking every day

  • DJs, world-record breaking, and an alarming amount of rom-com fun!

Last year, 29,000+ marketers joined us. This year is even bigger, and spots are limited.

OPERATIONAL EFFICIENCY

Exploring the importance of trust in the media on World News Day

Exploring the importance of trust in the media on World News Day

In June this year, the Reuters Institute released a poll that highlighted a worrying a trend. According to the study, […]

Ad Tech Briefing: AI is changing programmatic buying faster than who controls it

Ad Tech Briefing: AI is changing programmatic buying faster than who controls it

As more decisions become automated, the value of a control depends on whether publishers can see its effects.

MEDIA INNOVATION

Trust Is the Business Model: What 15 Years of Her Canberra Teaches Publishers About Thriving in the Age of AI

Trust Is the Business Model: What 15 Years of Her Canberra Teaches Publishers About Thriving in the Age of AI

Trust in news is becoming challenging to earn. Global trust in news fell to 37% in 2026, a big drop from 43% in 2019 and the lowest level recorded by the Reuters Institute since the Trust in News Index started in 2015, with especially sharp declines in 29 of 48 markets studied. But despite the […]

Microsoft opens Excluded Content Terms to all advertisers

Microsoft opens Excluded Content Terms to all advertisers

Advertisers can now block up to 1,000 unwanted page-title terms, adding another layer of control over where their ads appear.

MEDIA & CONTENT

Top 50 Most Subscribed YouTube Channels Worldwide • Week Of 09/27/2026

Top 50 Most Subscribed YouTube Channels Worldwide • Week Of 09/27/2026

Lucan Pevidor has completed a perfect September in the Global Sub Top 50. We published four editions of our subscriber chart during the ninth month of the year, and Pevidor finished in first place in all four.

Pevidor, however, is far from a one-month wonder. The Brazilian creator slowly worked his way up the rankings and now reaches 41 million subscribers in all. (He added 2.4 million of them within the past week.) Further down the ranking, we can see some channels that are poised to make Lucan-sized leaps in the near future.

Visit Tubefilter for more great stories.

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Your old plastic and wood cutting boards could be making you sick from microplastics, toxic mold, and hidden bacteria. See why over 50,000 home chefs have already switched to TIBO Titanium.

AUDIENCE ENGAGEMENT

How to know if you can trust an AI’s answer to your question

How to know if you can trust an AI’s answer to your question

I recently typed a simple question into Google search: How much screen time is too much for teenagers? Instead of presenting links, as Google had been doing for many years, it gave me an AI-generated answer. The artificial intelligence agent cited a number, then complicated that reply, noting that quality and balance of time could […]

You Can’t Shortcut Market Fit: The Value of an Outside Perspective

You Can’t Shortcut Market Fit: The Value of an Outside Perspective

If you’ve built a successful business in one market, found product-market fit and created a repeatable sales model, it’s easy to assume that you can take what has worked previously and replicate it somewhere else.

But entering a new market isn’t simply about doing more of what already works. And the UK, particularly in the AdTech and MarTech sectors, can be a very unforgiving place to make that discovery.

PUBLISHERS PULSE

Is AI changing what good writing looks like for publishers?

As AI-generated content grows, editors are rethinking style, originality and what makes writing feel genuinely human.

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